First City Monument Bank (FCMB) Limited is a member of FCMB Group Plc, which is one of the leading financial services institutions in Nigeria with subsidiaries that are market leaders in their respective segments. Having successfully transformed to a retail and commercial banking-led group, FCMB expects to continue to distinguish itself by delivering exceptional services, while enhancing the growth and achievement of the personal and business aspirations of customers.
To promote a product of the bank which sought to encourage using it as a payment platform.
We created RECEIVE MONEY AND GET FREE GIFT PACK promo. This rewards recipient of money via the FCMB platform with a gift pack. It cuts across as a double win for the beneficiary. The result was instant.